socialmedia

Whether you are new to social media or already have a well-defined plan, getting the most out of social media as a marketing tool can be a daunting task. That’s why I have designed six packages to make the process straight-forward, clear and understandable leaving you to focus your efforts on running other aspects of your business knowing that your social media presence is taken care of. By working with me you can rest assure that you will never pay more than you need to, always speak directly to me and importantly have a tailored social media presence that will translate into real results for your business.


› Package One: Pick and Mix

Nobody knows your business and customers more than you yourself. Therefore if you cannot find a package that suits you, the Pick & Mix selection is the perfect solution. Simply get in touch and together we can create a bespoke package that will help you get the most out of your social media presence.

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› Package Two: Just The One

The Just the One package is designed for those who only want to have one dedicated social media platform for their online presence. This package includes;

Account Set-Up or Optimization of Existing Accounts
Fully set up new account or check and optimize existing accounts at no extra cost. This will also include cross-integration of accounts where appropriate.

Audience Building
This includes daily effort of finding influencers and optimising content/accounts for user engagement.

Content Creation
Engaging and valuable content can be created using relevant assets supplied or if preferable, check and optimise content you have written and make your existing marketing materials work in the social media environment.

Reputation Management
This includes daily monitoring and responding to online customer conversations about your business, including feedback, questions and general inquiries, compliments and complaints.

Content Distribution
Content will be distributed and tailored effectively across each platform. There are no numerical limits to the number of posts. Tailored content schedules are created weekly.

Monthly Tracking and Progress Report
At the end of each month a progress report is supplied, documenting insights that show how the campaign is performing. This will look into what content is most engaging with followers, user likes, website conversions amongst many other important metrics. Information from this report can help guide content creation for the following month to maximise social media effectiveness and engagement. In addition if there is any new developments in social media technologies, news and/or platforms that may be beneficial to your business this will also be suggested.

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› Package Three: The Full Works

The Full Works package is a complete management service for your social media presence. At current this includes maintaining up to 8 social media platforms that are appropriate to you including; Facebook, Twitter, Blogging, LinkedIn, YouTube, Instagram and Pinterest. This Package includes;

Account Set-Up or Optimization of Existing Accounts
Fully set up new account or check and optimize existing accounts at no extra cost. This will also include cross-integration of accounts where appropriate.

Audience Building
This includes daily effort of finding influencers and optimising content/accounts for user engagement.

Content Creation
Engaging and valuable content can be created using relevant assets supplied or if preferable, check and optimise content you have written and make your existing marketing materials work in the social media environment.

Reputation Management
This includes daily monitoring and responding to online customer conversations about your business, including feedback, questions and general inquiries, compliments and complaints.

Content Distribution
Content will be distributed and tailored effectively across each platform. There are no numerical limits to the number of posts. Content schedules are created weekly.

Monthly Tracking and Progress Report
At the end of each month a progress report is supplied, documenting insights that show how the campaign is performing. This will look into what content is most engaging with followers, user likes, website conversions amongst many other important metrics. Information from this report can help guide content creation for the following month to maximise social media effectiveness and engagement. In addition if there is any new developments in social media technologies, news and/or platforms that may be beneficial to your business this will also be suggested.

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› Package Four: Get The Ball Rolling

The Get the Ball Rolling package is designed for those who are new to social media and need help and guidance to get started but would prefer to eventually run their social media platforms in-house. This option gets you off to a solid start where appropriate platforms are created and maintained for up to 3 months, after which you will then be given the controls for in-house management.

During the 3 month period you will receive full training and guidance and be given a social media pack full of useful information that will help you successfully maintain your own online presence. Beyond the 3 month period I will still continually be on hand to answer queries, questions and give general help and advice to make sure you getting the most out of your social media presence

Whichever and however many social media platform(s) you choose, this package will include;

  • Account Set-Up or Optimization of Existing Account
  • Audience Building
  • Content Creation
  • Content Distribution
  • Reputation Management
  • Monthly Tracking and Progress Report

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› Package Five: The Start-Up

The start up package is designed to help you get on your way to social media success. Perfect for those who want to ‘dip their toes’ into social media without wanting to get straight onto a monthly package. The start-up is just that, I will get you off the starting block by creating and maintaining your social media presence for one month, for one set fee. During that time I will also train you up and give you a handy takeaway social media guide that together will equip you with the social media knowledge to successfully run your own presence, should you decide you are confident enough to run it yourself after the month has ended. No contract, no obligation and no fuss.

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› Package Six: The Helping Hand 

The helping hand is the perfect solution to my most frequently asked question… “I’ve set up my social media accounts, I know how to use them I just don’t know what to post!” for one set fee, I will provide you with a document containing a month’s worth of tailored, engaging and relevant social media content for your business. We will get together so I can be made aware of any offers, events and business news etc that you having coming up and I will combine this with relevant news/events, engaging questions, interesting industry articles, relevant twitter hours etc. plus a whole lot more content that will delight, inform and influence your fans and provide you with the confidence to know how to successfully engage and tap into your audience on social media.

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FAQS

I’m interested in working with you, so how does this process work?
Brilliant, it won’t be long until your business will be enjoying the great benefits from having a social media presence. But first I want to get to know all about you, your business, your values and your business objectives. We will schedule a meeting in person or over email if you prefer where I will ask several questions to get to know you and get all the information I need to form an effective social media strategy that reflects you and your business objectives. I will then put together a proposal for you that will outline my aims and advice for your social media presence and if you love the proposal then we can quickly get your online presence formed and you will then start enjoying the benefits of a well-maintained and effective social media presence.


Is there a minimum term that I have to sign up for?
Social media is often to be thought of as a marathon rather than a sprint which means that it will take time to develop and sustain a social media presence. Because of this it is recommended that an inital 3 month term is employed, subsequently becoming a monthly rolling contract. However it is recognised that circumstances and needs change so there is always room to discuss personal requirements.


Will you do the content creation for posts or will I be able to have a say?
Content can be created in three different ways; I can create it for you, take existing content/ information and re-purpose it for social media or you can provide the content yourself and I will curate it and offer advice if and when it is needed. In almost all cases, it becomes a mixture of all three. It is entirely up to you how content is created for your platform(s). What is certain is that the content that is posted will be engaging, valuable and written in a style and tone that will appeal to your target audience.


How many updates will you post a day?
This depends on many factors but you can rest assure that there is no numerical limit to how many posts are made daily. A posting schedule is dictated by business goals and what your audience wants and as this varies for every business, so too will publishing schedules.


Most of my customers are online in the evening or the weekends. How can you make sure they will see the posts?
From customers in different time zones, to customers that are only active on Sunday mornings each business has a target audience that are most active at certain times. The good thing is that it is easy to find out when your audience is most active and so ideal posting times can be found and content can then be posted at a time that will maximise its reach and impact. Whenever your customers are active and online you can be sure that your posts will be too.


How much does your social media management cost?
The price varies according to whichever social media management package you choose and the great thing is that there are no hidden charges and no set-up fees.


Which social media platforms do you produce social media updates for?
I have proficient knowledge of all the major social media platforms. The platforms I have most experience in are Facebook, Twitter, Blogging, LinkedIn, Pinterest, YouTube, Instagram, Snapchat and Google+


Get in touch to find out more. I’d love to hear from you!