Why You Need to Use Facebook For Your Business

Facebook has an extensive global reach, making it an invaluable platform for businesses to grow brand awareness. Almost two thirds of Facebook users decide to follow a brand page after making a purchase, making Facebook a great tool in your marketing arsenal as it encourages users to recommend and invite their own friends to ‘like’… Read More

24 Best Practises for Social Media Marketing Success

Want to ensure your social media presence is ultimately going to be a successful addition to your marketing strategy? Take note of these 24 best practices! Have Goals and Objectives Like every other marketing and business initiative, you need to have a goal or objective that you what your social media presence to achieve. Whether… Read More

Creating Your Pinterest Account and Getting to Grips With The Basic Lingo

To use Pinterest, you first have to sign up for an account. Importantly, using the main sign-up page creates a personal account and for businesses, it’s really important that you make sure you specifically sign up for a business account. It’s important to make this distinction because business accounts, whilst remaining free like personal Pinterest… Read More

Avoid These 19 Common LinkedIn Mistakes

LinkedIn launched in 2003 and is currently the third most popular social network in terms of unique monthly visitors — right behind Facebook and Twitter. LinkedIn is the world’ s largest professional online network, with over 467 million active users spanning more than 200 countries (as of 2016 end). The network is primarily centred on… Read More

7 Key Questions to Ask to Help Form a Successful YouTube Strategy

Before you jump in and start uploading there are several key strategic elements you must consider in order to create a YouTube marketing strategy that will ensure your YouTube channel is going to be in line with your business objectives and ultimately be a successful addition to your social media marketing strategy. What are my… Read More

83 Engaging Ideas for Your Social Media Content

Never be stuck for social media content ideas again with this list of 83 ideas guaranteed to keep you inspired for a long time! Explain How You do Something: if you have a unique way you make your product, handle complaints or welcome new customers then share it and describe your process. Staff Profiles: help… Read More

8 Point Checklist You Must Read Before You Publish Your Next Blog Post

Blogging offers an easy way for businesses to share informative content with subscribers, fans and followers. Blogs are often considered at the heart of social media as they present the opportunity for you share better, more engaging content than a typical update on social media. This allows you to provide more value in every piece… Read More