Ultimate Checklist for Developing a Clear and Effective Facebook Strategy

Determine Your Facebook Business Objectives One of the first things you must do is determine what you want your Facebook Page to achieve for your business. Whether you want to use it to drive more traffic to your website, promote your events or use it as an outlet to build your brand by engaging your… Read More

How to Craft an Effective Tweet

Twitter currently supports four formats that you can use to create your social media updates: Status Update Link Share Photo Upload Video Link Share While it took three years, two months, and a day to reach the billionth tweet shared, it now only takes one week to send one billion tweets. To help you get… Read More

18 Top Tips for Business Success on LinkedIn Company Pages

Write a Compelling Summary The home page on a LinkedIn Company Page provides you with plenty of areas to showcase your business, from the cover photo to your company updates and importantly, an area for you to include a great description of your business. A visitor has come to your page to find out about… Read More

33 Top Tips For Pinterest Success!

Add Your Logo/Website to Your Images When pinning original content, consider adding a watermark of your website or logo to your image this is to preserve pin integrity and ensure that the image will always stay connected to your website and will continue to promote your brand. Verify your Account When you create a business… Read More

31 Days of Example Social Media Content!

For small business owners, creating interesting, valuable and entertaining content consistently for their audiences is a hard and time consuming task. The great thing is however that when you really sit down and think about it, your business itself is full of great sources of interesting content, from your day to day activities, your highs… Read More

Why You Need to Use Facebook For Your Business

Facebook has an extensive global reach, making it an invaluable platform for businesses to grow brand awareness. Almost two thirds of Facebook users decide to follow a brand page after making a purchase, making Facebook a great tool in your marketing arsenal as it encourages users to recommend and invite their own friends to ‘like’… Read More

24 Best Practises for Social Media Marketing Success

Want to ensure your social media presence is ultimately going to be a successful addition to your marketing strategy? Take note of these 24 best practices! Have Goals and Objectives Like every other marketing and business initiative, you need to have a goal or objective that you what your social media presence to achieve. Whether… Read More