The Top 50 Must-Read Online Marketing Blogs

Digital marketing

The online marketing industry is packed full of voices and opinions. Whether its social media, email marketing or search engine optimization, everyone wants to have their say and bring their thoughts to the table. Whilst creating debate and conversation is great to move the industry forward, it can however create a lot of noise which can make finding the right and best information tricky. If you are looking where to start then the following list includes a selection of the 50 best blog who I believe do a great job of providing valuable, practical and consistently useful content that can help everyone from entrepreneurs, marketers and SME’s right through to the general public.


General Marketing

  • HubSpot: HubSpot’s marketing blog is a leading authority in the marketing blog arena. It offers a whole host of excellent advice, templates, opinion, best practices and latest news and trends on inbound marketing strategy, blogging, SEO, social and a whole lot more.
  • KISSmetrics: Provides very detailed and high quality posts on marketing, analytics, testing and more.
  • Econsultancy Digital Marketing Blog: Here you’ll find the latest digital marketing and ecommerce insight, analysis and opinion from a team of analysts and experts.
  • Heidi Cohen: Heidi’s blog provides a whole host of marketing related insights delivered in an easy-to-understand way.
  • GetElastic: The Get Elastic blog is the #1 subscribed Ecommerce blog and it is easy to understand why. It covers a whole host of ecommerce best practices from search, mobile, social to multichannel marketing.
  • Adobe Digital Marketing Blog: Covers advertising, analytics, social media, targeting, mobile, and more.
  • Marketo: Packed full of the latest trends, best practices and often free downloadable guides, the Marketo blog is an absolute must read for those in B2B marketing.
  • Brian Solis: A great blog providing insights, news and opinion on business, social media, strategy and technology.
  • Mashable: The leading internet resource on the latest news, happenings and insights from across the digital world.
  • B2B Marketing Insider: Michael Brenner discusses the latest on Content Marketing, Social Business and more.
  • Business 2 Community: Here you’ll find an inside look at a whole host of business news, trends, best practices and opinions on Marketing, Branding, Technology, Strategy, Public Relations, Social Media and much more.
  • Buffer: Buffer’s blog is packed full of excellent posts on social media marketing, analytics, tools and more.
  • Moz: Moz is the leader in the SEO and inbound marketing industry. Their blog is packed full of tips, tricks, and strategies for improving your marketing, content, search, social and a whole host more.
  • Quick Sprout: Entrepreneur Neil Patel consistently shares excellent tips, best practices and marketing secrets.
  • Marketing Profs: Offers a wealth of marketing resources from training courses, podcasts, virtual conferences and free insights and articles on everything from SEM to segmentation.
  • eMarketer: A great resource that provides valuable insights, charts and reports on all things digital marketing.
  • ReadWrite: A great tech news site for the latest news, analysis and conversation on cloud, social media, small business and much more.
  • Exact Target: This blog from SalesForce is a must-read for digital marketers, with tips, insights and articles ranging from industry examples to cross-channel marketing strategies.
  • Digital Marketer: The Digital Marketer blog provides valuable insight into all marketing topics and should be a staple of every marketer’s reading list.
  • Occam’s Razor: Valuable insights and information from Avinash Kaushik, Google’s Digital Marketing Evangelist.
  • Duct Tape Marketing: A great all-round resource for marketing news, tips and advice.
  • Marketing Land: Provides valuable news, insights and tips on everything marketing related.
  • Constant Contact Blog: A great resource for small business marketing insight and help.
  • The Marketing Donut: Here you’ll find great marketing advice and resources for small businesses (SMEs) delivered in an easy to understand way.
  • TopRank Blog: Here you’ll find a great collection of effective, original digital marketing advice, insights and best practices.

Social Media Marketing

  • Social Media Today: A must-read online marketing resource for excellent articles on PR, social media marketing and advertising.
  • Social Media Examiner: A must read for anyone looking to boost their social media marketing knowledge and efforts. This blog is packed full of great social media tips, tricks and insights.
  • Danny Brown: Danny’ blog is recognized as one of the leading marketing blogs in the world. Simply a must read.
  • Amy Porterfield: Amy is a social media strategist and trainer and her blog posts are consistently filled with great tips, tricks, insights and best practices in social media marketing.
  • SocialMouths: Here you’ll find straight to the point and effective social media advice for entrepreneurs.
  • Pam Marketing Nut: Pam’s blog is filled with great social media tips, best practices, training and tools for businesses.
  • Razor Social: A great resource for information on social media tools and technology.
  • Jon Loomer: Jon’s blog consistently provides daily tips, news and insights on Facebook marketing.
  • Jeff Bullas: Here you’ll find a great all-rounder blog helping businesses and brands with all aspects of social media marketing.
  • Boom Social: A great blog filled with advice and tips for small business owners, entrepreneurs, marketers and managers on Traffic, Engagement, Conversion and Content.
  • Jenn’s Trends: Jenn’s blogs is filled with great social media tips, tricks and best practices.
  • Wishpond Blog: The Wishpond blog is great for providing clear and practical marketing advice covering a range of topics from social media, growth hacking, email marketing and more.
  • Socialbakers: A great resource packed full of useful reports, insights and tips into social media marketing and the numbers behind it.

Content Marketing and Copywriting

  • Content Marketing Institute: A leading blog in the industry that consistently provides effective content marketing best practices, research, reports and how-to posts. A must read.
  • Copyblogger: A great resource for clear, concise and effective copywriting advice for consultants, publishers, freelancers, and small business owners.
  • Convince and Convert: Named as the #1 Content Marketing Blog in the World by
  • Copyhackers: Filled with excellent advice, tips and insights on creating content designed to convert.
  • The Content Strategist: A great blog delivering daily insight into content trends and digital publishing best practices.

Search Engine Marketing and Optimization

  • Google’s Blog: Packed full of the latest news, products and updates from Google. A must read to ensure you stay updated on the latest happenings.
  • Search Engine Land: One of the most popular SEO blogs. It is filled with the latest SEO news, insights and commentary.
  • Search Engine Watch: A great blog delivering daily insight into the latest SEO trends, insights, tips and best practices.
  • Search Engine Journal: Filled with excellent advice, tips, news and insights on search engine marketing.
  • HigherVisibility: A great blog that provides useful advice about improving your SEO.
  • SEMRush: A great resource for the latest news and clear, practical advice on  search engine marketing.

This is by no means a definitive list, if there is a valuable blog that is one of your favourites feel free to share in the comments!

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